Affiliate Marketing Rabbithole

Affiliate marketing creates an opportunity for marketers to gain a commission by promoting a product or service.  Cookies are typically used for tracking and the advertiser whose product or service is being featured pays the marketing only on transactions. Today's episode covers those approaches and is also a story of conflict between two large companies and how one affiliate marketer got caught in the middle.

Guest

Brian Dunning: Science writer Brian Dunning is the host and producer of the Skeptoid podcast (skeptoid.com), one of the longest running and consistently most popular independent science podcasts, having surpassed 100 million downloads in 2017. He is also the writer and producer of the documentary films The UFO Movie THEY Don't Want You to See (2023), Science Friction (2022), and Principles of Curiosity (2017). He has appeared on numerous radio shows and television documentaries, and also hosts the science video series inFact with Brian Dunning (infactvideo.com). He is the author of seven books such as Conspiracies Declassified (Simon & Schuster, 2018). Formerly a computer scientist, Brian now uses new media to promote science literacy and critical thinking. He is a member of the Association of Science Communicators, and lives in central Oregon.